Privacy policy

Effective Date: 2026-04-24

1. Introduction

Backyard Luxury Co Corporation ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit or make a purchase through backyardluxuryco.com (the "Site" or "Service").

By accessing or using our Service, you agree to the collection, storage, use, and disclosure of your personal information as described in this Privacy Policy and our Terms of Service.

2. Definitions

  • Company / We / Us / Our: Backyard Luxury Co Corporation, a corporation registered in the State of Wyoming, United States.
  • Cookie: A small piece of data stored by your web browser that helps websites recognize your device and remember information such as preferences or items in your cart.
  • Device: Any internet-connected device such as a phone, tablet, or computer used to access the Site.
  • IP Address: The numeric address assigned to each device connected to the internet.
  • Personal Data / Personal Information: Any information that identifies, relates to, or can reasonably be linked to an individual.
  • Service Providers: Third-party companies or individuals we use to facilitate our Service (e.g., payment processors, shipping carriers, email platforms).
  • You / Customer: The individual who accesses, browses, or purchases from the Site.

3. Information We Collect

We collect information from you when you visit the Site, create an account, place an order, subscribe to our newsletter, respond to a survey, complete a form, or contact customer support.

Information You Provide Directly

  • Full name
  • Email address
  • Phone number
  • Shipping address
  • Billing address
  • Payment information (processed securely by our payment provider — we do not store full card numbers)
  • Order history and customer service communications

Information Collected Automatically

  • IP address and approximate geographic location
  • Browser type, operating system, and device information
  • Pages visited, time spent on pages, and referring URLs
  • Cookie and tracking pixel data

4. How We Use the Information We Collect

We use your personal information for the following purposes:

  • Order fulfillment: To process your orders, arrange shipping, and send order confirmations and updates
  • Customer support: To respond to inquiries, returns, and service requests
  • Site operations: To maintain, secure, and improve the Site and your browsing experience
  • Marketing communications: To send newsletters, promotions, or product updates (only if you opt in; you can unsubscribe at any time)
  • Fraud prevention: To detect and prevent fraudulent transactions and protect against unauthorized activity
  • Legal compliance: To comply with applicable laws, tax obligations, and law enforcement requests

5. Information from Third Parties

We may receive information about you from third parties, including:

  • Payment processors and fraud-detection services
  • Shipping carriers for delivery tracking and address verification
  • Analytics and advertising partners
  • Social media platforms, if you interact with us through them

6. Sharing Your Information

We do not sell your personal information. We may share your information with:

  • Service providers: Payment processors, shipping carriers, fulfillment warehouses, email platforms, customer support tools, and analytics providers who assist us in operating the Site
  • Legal requirements: When required by law, subpoena, court order, or valid government request
  • Business transfers: In the event of a merger, acquisition, or sale of all or part of our business
  • With your consent: In any other circumstances where you have provided consent

7. Cookies and Similar Technologies

We use cookies and similar tracking technologies to operate and improve the Site.

  • Essential cookies: Required for core Site functions such as cart, checkout, and login
  • Analytics cookies: Help us understand how visitors use the Site (e.g., Google Analytics)
  • Marketing cookies: Used to deliver relevant advertising and measure campaign effectiveness (e.g., Meta Pixel, Google Ads)

You can control or disable cookies through your browser settings. Disabling certain cookies may affect Site functionality.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information:

  • All sensitive information is transmitted via SSL/TLS encryption
  • Payment information is processed and stored by PCI-compliant payment providers; we do not store full card numbers on our servers
  • Access to personal information is restricted to authorized personnel

While we take reasonable measures to protect your information, no method of transmission over the internet or electronic storage is 100% secure.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, to comply with our legal obligations (such as tax, accounting, and consumer-protection laws), and to resolve disputes or enforce our agreements. Order and transaction records are generally retained for up to seven (7) years to comply with U.S. tax and record-keeping requirements.

10. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information
  • Restriction: Request that we restrict processing of your information
  • Objection: Object to our processing of your information
  • Data portability: Request a transferable copy of your data
  • Withdraw consent: Withdraw previously given consent for marketing communications

To exercise any of these rights, please contact us at support@backyardluxuryco.com. We will respond within a reasonable timeframe consistent with applicable law.

11. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:

  • The right to know what personal information we collect, use, disclose, and sell or share
  • The right to delete personal information we have collected from you
  • The right to correct inaccurate personal information
  • The right to opt out of the sale or sharing of personal information
  • The right to limit the use of sensitive personal information
  • The right to non-discrimination for exercising your privacy rights

Do Not Sell or Share My Personal Information: We do not sell your personal information for money. However, some tracking technologies used for targeted advertising may be considered "sharing" under California law. To opt out, email support@backyardluxuryco.com with the subject line "Do Not Sell or Share My Info."

12. Children's Privacy

Our Service is not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected information from a child under 18, we will delete it promptly. If you believe a child has provided us with personal information, please contact us.

13. International Data Transfers

We operate in the United States. If you access the Site from outside the United States, your information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your jurisdiction.

14. Links to Other Websites

Our Service may contain links to third-party websites or services that are not owned or controlled by us. We are not responsible for the privacy practices or content of those third parties. We encourage you to review their privacy policies before providing any personal information.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any updates become effective when posted on this page with a revised "Effective Date." Your continued use of the Service after any changes constitutes your acceptance of the updated Privacy Policy.

16. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

  • Email: support@backyardluxuryco.com
  • Phone: 1-616-741-3622
  • Working Hours: Monday to Friday, 9 AM to 5 PM MT
  • Business Name: Backyard Luxury Co Corporation
  • Business Address: 30 N Gould St, Ste R, Sheridan, WY 82801, United States